Startups & Tech

SignalLoop

AI-assisted customer-support triage for Shopify Plus merchants.

Pre-revenueTier · Startup BlueprintRemote / Delaware

Pilot merchants

9

Draft accept

76%

Would-pay

89%

ARPU target

$299/mo

Ownership breakdown

Minority stake · Economic participation
20%
80%
Offered to buyer — 20%Founder retains — 80%
Minority33% block50% parity100% full

Implied valuation math

Asking price$18,000
÷ stake offered20%
= implied valuation$90,000

Paying $18,000 for 20% values the whole business at $90,000. That is roughly $900 per percentage point of ownership.

What this stake conveys

Under one third you participate economically and receive information rights, but the founder retains operating control. Governance terms are set in the option agreement.

Verified before listing

The founder attested to owning at least 20% and uploaded ownership evidence (cap table, operating agreement, or equivalent). Timber reviews entity standing and authority to sell before a listing goes live. Minority stake, board observer seat included.

Retained-ownership impact

Founder retains 80% after this deal — founder keeps control

51–99% retainedFounder keeps control This deal

Voting

Founder controls ordinary votes and board composition; buyer votes as a minority holder.

Information

Buyer receives quarterly financials, cap table updates, and annual tax documents.

Consent

Buyer consent typically limited to protective items: new share classes, dilution below a floor, sale of the company.

50% retainedDeadlock structure

Voting

Even split — no side carries a vote alone. A tiebreak seat, casting vote, or mediator is written into the operating agreement.

Information

Full mutual access to books, records, and management reporting.

Consent

Effectively every material decision is a joint consent item, including budget, hiring of officers, and debt.

34–49% retainedFounder holds a blocking minority

Voting

Buyer controls ordinary votes; founder can block supermajority actions.

Information

Founder keeps statutory inspection rights and ongoing reporting.

Consent

Founder consent required for charter amendments, recapitalization, and sale of the company.

11–33% retainedFounder is an economic minority

Voting

Buyer controls the board and ordinary decisions; founder votes but cannot block.

Information

Annual financials plus notice of material events; inspection rights on request.

Consent

Consent narrowed to anti-dilution, transfer restrictions, and tag-along on a future sale.

1–10% retainedFounder holds a legacy stake

Voting

Nominal voting weight; typically paired with a continued-involvement or advisory agreement.

Information

Annual reporting and K-1 or distribution statements only.

Consent

Drag-along applies — founder is carried along on a buyer-led sale.

0% retainedClean full acquisition

Voting

Buyer holds 100% of votes. No minority holders to notify or convene.

Information

No ongoing reporting obligations to the seller after closing.

Consent

No consent rights survive closing beyond the purchase agreement's reps, warranties, and indemnity period.

Tiers describe standard market expectations. Exact voting, information, and consent rights are negotiated inside the option window and fixed in the definitive purchase agreement.

Marketplace comparables

Startups & Tech · 7 reference points

This listing implies $90,000 for the whole business — about 77% below the category median of $385,000.

Low $34,000Median $385,000High $560,606

Recent settled deals

DealStakePriceImplied valueClosed

Fieldnote (scheduling SaaS)

$9K MRR at close

100%$385,000$385,000Apr 2026

Parseline API

Blocking minority, founder-led

33%$148,000$448,485Feb 2026

Latch Analytics

Packaged with a technical GM

70%$262,000$374,286Dec 2025

Comparables normalize every deal to a 100% basis (price ÷ stake) so partial stakes and full sales can be read on the same scale. Benchmarks are directional — diligence during the option window sets the real number.

Staged disclosure · your current access

Preview any stage by clicking. Reach a stage by actually signing / paying / packaging.

The dossier

Everything attached to this deal.

Attachments travel with the listing, not the person. If a buyer walks, the deal stays exactly as strong as it was.

Executive summary

Public browse — full plan behind NDA

A vertical AI tool that routes and drafts customer-support responses for Shopify Plus merchants. Working prototype, 9-merchant pilot, 76% draft-accept rate. Ready for a technical co-founder.

Operating summary

NDA required

Business model, financial overview, and market analysis unlock after NDA.

Talent & people

  • Technical co-founder shortlist, two intros in progress

Capital & investor interest

  • Two operator-angels indicating $200K

Financial verification

  • Pro forma model, 3-year

Market & customer proof

  • 9-merchant pilot cohort, 89% would-pay at $299/mo

Operational assets

Unlocks after first packaging milestone

1 attachments

Legal & IP

  • Ownership + IP attestation signed at upload

Brand & presence

  • Wordmark, waitlist page live

Deal Log · permanent record

Every action, timestamped and travels with the deal.

Provenance certificate

0x3c810d6faf3c9

5/27/2026

  1. Pilot cohort attached

    Jun 18, 2026, 11:00 AM

    9 merchants running production traffic.

    actor · Rhea Amari  ·  provenance 0x-4977fd14af3c9

  2. Prototype attached

    May 30, 2026, 2:00 PM

    Live pilot integration demo.

    actor · Rhea Amari  ·  provenance 0x159ecd36af3c9

  3. Listing created

    May 27, 2026, 12:00 PM

    Provenance certificate issued.

    actor · Rhea Amari  ·  provenance 0x0c8e5ea9af3c9